The Congress Organized by The Economist Highlights Key Sustainable Elements of the Project, Emphasizing FC Barcelona's Commitment to Sustainability

Euro Spotlight: Espai Barça’s Sustainability Win

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The Congress Organized by The Economist Highlights Key Sustainable Elements of the Project, Emphasizing FC Barcelona’s Commitment to Sustainability and its Application in the Redevelopment of Spotify Camp Nou.

Sustainability holds a central position in FC Barcelona’s 2025 Strategic Plan and serves as a fundamental principle for the Espai Barça project. The project design is centered on minimizing environmental effects while enhancing the well-being and health of residents in the local community and the city. The club unveiled its strategies for the new stadium during the European Sports Integrity Summit, conducted online today with the theme “Shielding the true spirit of sports in ambiguous times.” The summit was organized by Economist Impact, a division of the esteemed British publication, The Economist.

As part of the summit’s Sport Sustainability block, FC Barcelona’s head of engineering and sustainability, Jorge Laborda, spoke about the significance of sustainability for the team. He started out by outlining the crucial function performed by Jordi Portabella’s Sustainability Area and how it directly affects Barça’s day-to-day operations.

Laborda detailed the various elements incorporated into the planning of Espai Barça, with particular emphasis on the upcoming Spotify Camp Nou. The infrastructure is slated to be entirely sustainable, prioritizing environmental considerations. Notably, substantial endeavors are underway to reduce material consumption, concurrently advocating for greener transportation methods and implementing additional measures to safeguard the environment.

Spotify Camp Nou is the first stadium in the world to be LEED certified, and Espai Barça is BREEAM certified. The various projects include the installation of 18,000m2 of photovoltaic panels on the exterior roof, a 25ha landscaped area, and circuits that will result in approximately 40% energy savings. In addition to having a rainwater collection system that directs collected rainwater into subterranean tanks, the future ground will be able to generate its own energy and emit zero carbon dioxide. This will result in a 20% reduction in water consumption.

Sustainability and sport
The European Sports Integrity Summit serves as a prominent conference uniting leaders from major sports organizations and businesses across Europe. Its primary objective is to exchange best practices in crucial areas like sustainability, diversity, and inclusion. The summit highlights initiatives such as those undertaken by FC Barcelona and Espai Barça, emphasizing sustainability. This platform provides the club with a valuable opportunity to directly present detailed insights and reaffirm its dedication to constructing an entirely sustainable Espai Barça.

FC Barcelona’s focus on sustainability not only reflects a responsible approach to infrastructure development but also contributes to the global imperative of addressing environmental concerns and promoting a greener, more sustainable future.

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Efficient Ships, Eco-Fuels for the Future

Green Cruising: Efficient Ships, Eco-Fuels for the Future

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Reporter Damon Embling travels to Genoa, an Italian coastal city, in this edition of Focus to learn how the cruise industry is charting the future of sustainability.

The president of Costa Cruises, based in Genoa, Mario Zanetti, speaks with Damon about the difficulties the industry faces in achieving net zero, including the sector’s contribution to the expansion of marine fuel substitutes.

In the preceding year, the MSC Euribia cruise vessel achieved a significant milestone by undertaking the inaugural voyage in the industry with net-zero greenhouse gas emissions. This groundbreaking journey was made possible by procuring approximately 400 tonnes of bio-liquefied natural gas, underscoring a symbolic commitment to environmental sustainability.

Damon further explores a cutting-edge laboratory, a collaborative effort between technology firm Ecospray and the University of Genoa. Within this innovative space, dedicated researchers are actively engaged in the industrialization of fuel cells. This transformative technology has the potential to capture as much as 90% of carbon emissions from cruise ships, presenting a promising avenue for reducing the environmental impact of maritime travel.

The Cruise Lines International Association’s (CLIA) director general for Europe, Marie-Caroline Laurent, speaks with us and emphasizes the significance of installing shoreside electricity so that cruise ships can plug in. When in port, it allows ships to turn off their engines and reduce their emissions.

While in Brussels, we examine the European Union’s initiatives aimed at curbing emissions within the maritime sector. Noteworthy among these measures is the implementation of an Emissions Trading System (ETS), a framework designed to assign a monetary value to carbon emissions. Additionally, the FuelEU maritime initiative, a strategic plan set in motion, seeks to progressively diminish reliance on conventional fuels starting from 2025 onwards.

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ERI's Vision Reinforced with New Chief Officer

Sustainable Strategies: ERI’s Vision Reinforced with New Chief Officer

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Electronics recycler ERI, located in Fresno, California, has appointed David Hirschler as its first chief sustainability officer.

Hirschler, who held the position of senior director of sustainability and legislative compliance at ERI in his previous role, played a pivotal role in engaging with legislators and government agencies. In this capacity, he actively collaborated on various initiatives, overseeing collection programs aimed at responsibly managing electronic waste. His responsibilities extended to involvement in circularity projects, wherein he contributed to the development and implementation of strategies that promote a more sustainable and circular economy.

Hirschler also showed initiative in monitoring and promoting ERI’s internal sustainability and waste reduction goals. His efforts went beyond mere oversight, as he actively promoted and championed the adoption of practices that align with the company’s commitment to environmental stewardship. His diverse responsibilities included close coordination with stakeholders both inside and outside the company, which cemented his standing as a pivotal figure in furthering ERI’s sustainability goals.

 John Shegerian (ERI Chairman and CEO) said: “We’re excited to name David our chief sustainability officer, a title that is well-earned and fitting for someone with such a strong track record and set of skills in the space,”

 “With his passion for–and deep understanding of–sustainability issues, it makes perfect sense to elevate David’s already critical role to the next level of stewardship to benefit not only ERI, but the planet.”

Hirschler was the director of waste prevention for the New York City Department of Sanitation (DSNY) before coming to work at ERI in 2014. In addition, Hirschler is on the board of directors of Fabscrap, a nonprofit organization that recycles and reuses commercial textiles.

Hirschler said: “It’s truly an honor to accept this leadership role at ERI, where we can continue to set benchmarks of sustainability excellence, By elevating this role into the C-suite, ERI is truly demonstrating its commitment to sustainability.”

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Puma's Winning Play REFIBRE Technology

Puma’s Winning Play: RE:FIBRE Technology Dominates the Field in 2024

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In the ever-evolving landscape of sportswear, where style meets sustainability, Puma has emerged as a trailblazer. The brand has recently unveiled its game-changing move by incorporating RE:FIBRE technology into its 2024 football jerseys. This is not just a jersey; it’s a symbol of Puma’s commitment to a greener, more sustainable future.

Picture this – jerseys crafted not only from recycled plastic bottles but also from old garments and factory waste. Puma’s adoption of RE:FIBRE is not just a strategic move; it’s a revolutionary step towards combating the staggering issue of textile waste. These jerseys, set to debut in the 2024 Euro and Copa América tournaments, showcase Puma’s dedication to sustainability without compromising on style.

The RE:FIBRE Revolution

Traditionally, recycled polyester relied heavily on clear plastic bottles. Puma’s RE:FIBRE, however, transcends these boundaries. It incorporates a diverse range of sources, including factory offcuts, defective goods, and pre-owned clothing. The result? A vibrant palette of textile hues, moving the fashion industry beyond its conventional reliance on plastic.

The journey from waste to wear is a meticulous process. Collection, sorting, shredding, blending – RE:FIBRE takes textile waste and transforms it into a fabric ready to be melted, spun, knitted, and sewn into garments. This isn’t just recycling; it’s a symphony of sustainable practices ensuring long-term recyclability.

Puma’s Strategic Shift

Puma’s embrace of RE:FIBRE goes beyond the environmental impact. It’s a strategic move, redefining the brand’s approach to textile waste and production methods. The circular business model, aimed at rethinking traditional practices, underscores Puma’s commitment to a more sustainable future.

The Chief Sourcing Officer at Puma expressed unwavering enthusiasm for this new initiative. Highlighting the environmental risks posed by textile waste in landfills, the officer emphasized the brand’s dedication to reshaping production methods.

Sustainability Rankings on the Rise

Puma’s commitment to sustainability isn’t just lip service. The brand’s climb up Corporate Knight’s Global 100 Sustainability Index is a testament to its continuous efforts. Moving from the 77th to the 47th position, Puma stands as a beacon in the fashion industry, leading the way to a more eco-conscious future.

In the realm of sportswear, Puma isn’t just making jerseys; it’s making a statement. The adoption of RE:FIBRE technology symbolizes a shift towards a more sustainable and responsible approach to fashion. As consumers, we’re not just buying a jersey; we’re supporting a movement, endorsing a vision for a cleaner, greener tomorrow.

FAQs

1. How is RE:FIBRE different from traditional recycling methods?

RE:FIBRE incorporates a diverse range of sources beyond plastic bottles, revolutionizing the recycling process.

2. Which tournaments will feature Puma’s RE:FIBRE jerseys in 2024?

The 2024 Euro and Copa América tournaments will showcase Puma’s football replica jerseys crafted using RE:FIBRE technology.

3. How has Puma’s sustainability ranking improved?

Puma has climbed from the 77th to the 47th position on Corporate Knight’s Global 100 Sustainability Index due to its relentless commitment to sustainability.

4. Is RE:FIBRE only used for football jerseys?

Initially introduced in training jerseys and football kits, Puma aims to expand the use of RE:FIBRE technology across its product range.

5. Can consumers recycle Puma’s RE:FIBRE jerseys?

Yes, Puma’s commitment to a circular business model ensures that RE:FIBRE jerseys are designed for recyclability, promoting a sustainable end-to-end lifecycle.

For more details visit: Puma’s RE:FIBRE

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